When using radio to recruit, you are not just reaching those out of work, you are reaching everyone. Although a listener may not be looking for a job, a well-placed advert could pique the interest of someone who may want to switch careers.
Combining radio advertising with digital can boost your recruitment campaign, running a radio ad alongside the likes of targeted social ads or PPC can boost your brand awareness. In turn, this will help you build recognition amongst a whole new audience.
Take a look at our guide that explores the benefits of using radio advertising to recruit.